Wednesday, June 01, 2011

app of the week: social listing

This is the first in a sporadic series of app of the week. It might not be every week but we'll see how it goes.

This weeks featured app comes to you with a bittersweet tinge as it's very similar to something I'd been scribbling in the back of my notebook, but I've missed the boat. Snooze you lose I suppose .

Social Listing is location-based mobile app that connect local buyers and sellers.
Available for both iPhone and Android Social Listing aims to reinvent local 'classified' ads by helping their users to sell anything, socially, locally and in realtime from their mobile device.

To sell something simply take a photo of the item for sale, fix your price, write a description and post it.
It will pop up in the stream of other Social Listing users, with the option to post out to Facebook and Twitter.

To buy something you contact a seller within the app and arrange to meet.

The app is light on features, pretty simple and looks like it does what it says on the tin.
I've fired it up, there's no users in the Melbourne area at the moment, so I guess that makes me an early adopter.

My bargain $2 facemask pollution defence thing (what are those things actually called?) is the only item for sale in town.

In the spirit of nail it and scale it there's probably a number of enhancements.
There's no categorisation for a start.

Einstein said 'Things should be a simple as possible, but no simpler'.
Social Listing falls slightly on the side of simpler at the moment, but has potential.

As a platform it works for other kinds of classifieds too. Dating and Jobs immediately spring to mind.
Of course, Jason Fried of 37 Signals famously recommended software developers should  'think like a drug dealer'.
Social Listing could be handy if one actually is a drug dealer.

One to keep an eye on.

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