Tuesday, January 19, 2010

something is wrong (it's a brand hijack, for Evans' sake)

Watching TV last night and a trailer/ad for the new Chris Evans Radio 2 breakfast show comes on. The clip features Evans larking about in the Radio 2 studio interspersed with cuts to members of the public, as they all sing along with a tune while going about their daily business.

However, something very wrong is happening.

The tune they sing along to is Candyman, I think its the Sammy Davis Jr version but can't be sure, so stunned was I at the brazen audacity of what can only be described as an outrageous brand hijack..

Everyone knows Danny Baker is Candyman!

And has been for a long long time.

'Morning Candyman' being the customary greeting callers give on the DB Radio London Show and the late lamented All Day Breakfast Show podcast.

If we must have an Evans homage to Sammy Davis Jr, surely Sweet Gingerbread Man is more appropriate?

Evans and Baker are supposed to be mates anyway, DB having been writer on Toothbrush and TFI Friday etc.

How can this betrayal be allowed to happen, BBC?

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