Monday, May 10, 2010

Age of Conversation 3 - available now

The third Age of Conversation volume is now available to buy.

Featuring contributions from over 170 leading marketing bloggers, including your truly, AoC3 broadly captures the shift of the social media from a set of hypothetical customer loyalty tools to their current place at the top table of marketing and advertising strategic and creative thinking.

I just reviewed my piece - 'It's ALL OUR TURF'- again having not really looked at it since it was written and was surprised at the pointyness and venom unleashed...

'We have been unable to see the truth, because we have been fighting for ten square feet of ground.
OUR DIGITAL SILO, our little piece of turf.
That's CRAP, brothers!
The turf is ours by right, ... because it's ALL OUR TURF.'

Who are the Warriors? Indeed.

Buy Age of Conversation 3 at: Amazon

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