Thursday, December 01, 2011

connect with fans #783 G+ edition

I'm becoming more convinced that the jewel in Google+'s crown is the Hangout functionality.

In fact the more that sections of the geek-o-sphere proclaim the imminent death of Google+ the more I'm convinced that there's a long, long way to go yet.

Here's two ways musicians have used Hangout's creatively to connect with fans.

Check out Black Eyed Peas before, during (on stage, behind the band, looking at the crowd in Central Park and the NYC skyline) and after the show.

And to demonstrate that it works small as well as big, singer-songwriter Daria Musk has built up a sizeable following from a grass roots level by being an early mover in the space.

Like Bill Drummond said...

The technology comes first, then artists mess with it - in ways the engineers never imagined - and new things come out the other end.

It goes wide and goes deep.

BEP HT to Tommy.

blog comments powered by Disqus