Thursday, May 02, 2013

the truth about ROI....

Post hoc ergo propter hoc is a Latin phrase from which the logical fallacy that states 'Since that event followed this one, that event must have been caused by this one' is drawn.

The post hoc fallacy can be most simply expressed as follows:

A happened, then B happened.
Therefore, A caused B.

This fallacy occurs most frequently in the area of socialis media vendo (social media marketing).

Socialis media Vendo being an outpost of la la land in which 1200% ROI on electronics goods can be solely attributed to Facebook advertising.

Now that I mention it, nothing seems to have gone right for me since I started writing this blog.

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