Monday, June 23, 2008

Wii tennis at Waterloo station

Spotted these Wii tennis stations set up on the concourse at Waterloo this morning - at the start of Wimbledon week.

Part experiential, part 'tryvertising' (i guess it's semi contextual as Wimbledon bound punters will be going via Waterloo).

I hope South West Trains will be providing the Wii demonstrators with free strawberries and cream as a thankyou for keeping irate travellers occupied during the inevitable cancellations and delays.