marketing in a recession nugget #523 winston churchill
As a life-long anarcho-socialist it's a tough one for me to be quoting a Tory PM with a family line connected to the aristocracy and English royal family but there you go.
'Gentlemen, we have run out of money, now we shall have to THINK' - Winston Churchill.
Using recession as an opportunity to out-think the competition and be in a different game when the better times arrive. While others are tightening their belts, invent new kinds of trousers, or something.
